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Creative and innovative solutions in Communication and Digital Marketing in Latin America

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Brands that are a part of our history:

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WHAT THEY THINK OF YOU MIGHT BE MORE IMPORTANT THAN YOU THINK

We are a results focused communication and marketing agency specializing in building brand conversations that drive business impact.

ACTUAL CASES. EXPRESSIVE RESULTS.

Zoom

Crisis Management

During the Covid-19 pandemic, Zoom Video Communications saw the number of meeting participants in its platform balloon tripling overnight. Because of the grownth, needed to quickly put in a place a PR strategy in LATAM.
This case is winner of Sabre Awards Latin America 2020 in the category of Crisis Management, and received two trophies for Efficiency in PR Campaign and Crisis Management of the Lusofonos of Creativity Awards 2021.

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McAfee

International PR

McAfee, the device-to-cloud cybersecurity company, relied on VIANEWS to alert consumers about security with its “Protect What Matters” campaign in Brazil, Chile and Argentina

This case is winner of Sabre Awards Latin America 2021 in the category of Technology, and received a Certificate of Excellence from Jatobá Award 2021 in category of International PR and Press Office.

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Fortics

B2B Marketing

Fortics, a company that offers omnichannel customer service solutions, found during the Covid-19 pandemic and social isolation, an opportunity to expand sales of intelligent chatbots to other companies.
With VIANEWS’ PR and Marketing we were able to improve the brand’s presence and reputation in the market, increasing their sales and generating over 5.000 business leads. This case is winner of Sabre Awards Latin America 2021 in the category of B2B Marketing.

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Dahua Technology

Digital Marketing

Dahua Technology, the largest eletronic security company 100% privately hel ando ne of the leaders in vídeo surveillance solutions in Latin America, relied on VIANEWS to run a multi-country PR and Digital Marketing Campaign in LATAM to generate brand and product awareness for its new security solutions

This case study received a Certificate of Excellence from Jatobá Award 2020 in category of International PR.

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VTEX Day

International PR

VIANEWS carried out the Public Relations Project for VTEX DAY – one of the largest digital innovation events in Latin America – with keynote of President Barack Obama, in Brazil.

With this case study, the agency received a Certificate of Excellence from Sabre Awards Latin America 2019 in category of special event, and a Certificate of Excellence from Jatobá Award 2019 in category International PR.

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FireEye

International PR

The PR Project for FireEye in Latin America focused on increasing brand percepction and generating awareness about cybersecurity in the corporate and government sectors, as well as combating Fake News.

This case study won the Jatobá Award 2018 of excellence and innovation in PR, in the category of International PR, and received a Certificate of Excellence from Sabre Awards Latin America 2019 in the category of B2B Marketing.

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OUR SERVICES

Communication Planning and Strategies

With a multidisciplinary team and data-driven marketing tools, VIANEWS develops communication plans for companies in the most varied industries in Latin America. We do this by using a methodology that has been applied for years with our customers, understanding the specificity of each moment.

Public Relations

Communication requires a very dedicated performance to build and enhance a brand’s reputation. The development of a positive image for a company is reflected in better deals. We work with a focus on better results for your business, supporting the entry, maintenance or expansion of the penetration of brands.

Digital Marketing

Our campaigns are highly creative, and they have a highly positive impact and reflex on our customers’ businesses. They are developed in a measurable manner, so that our work together with you is the most successful. We have an innovative digital team, tuned to the evolution of technologies.

Inbound Marketing

Reaching a target audience in a direct manner has never been as simple and possible as it is today. Despite this, converting sales remains a major challenge for any company. High-quality communication still plays a critical role as an ally for any commercial team.

CUSTOMER TESTIMONIALS

"What we saw in VIANEWS is an agency that truly understands the technology and business media landscape in Latin America. They’re experts in communications, results-oriented and always available. The launch of our collaboration was effortless and at the speed we required. We’re happy to be teaming up with VIANEWS."
Farshad Hashmatulla,International PR at Zoom Video Communications
Farshad Hashmatulla,
"VIANEWS was a truly strategic partner for Dahua Technology to run the PR and Digital Marketing campaign in Latin America. We were very satisfied with the services, the commitment and expertise of the PR team and the results achieved in the region."
Martin Otazua,Marketing Manager LATAM at Dahua Technology
Martin Otazua,
"VIANEWS is one of the best agencies I have worked with. The team is amazing - responsive, creative and results oriented. We are very lucky to work with them. Fantastic agency!"
MICHELLE SPENCER,Head of International Public Relations, McAfee Enterprise
MICHELLE SPENCER,
“I’ve known VIANEWS Latin America for many years and, for Fortics, the partnership was fundamental for us to evolve in our digital strategy, expand our results and generate awareness for the brand at a veryi mportant turning point for us. I'm happy and proud of everything we've built together!”
FRANCISCO PINHEIRO NETOCEO and Founding Partner at Fortics
FRANCISCO PINHEIRO NETO
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Institutional Video

The best choice for communication and digital marketing in LATAM

 Why should your brand bet on 

LATIN AMERICA?

Latin America is an engine of opportunities for multinationals and startups, both for it’s territorial dimension, growth potential, and cultural diversity

Brazil is the leading economy of the region followed by Mexico, and both are part of the TOP 20 global economies. Argentina, Chile, Colombia and Peru are among the most prominent countries in the region.

Brazil

Brazil has the largest economy in Latin America and the eighth largest economy in the world.

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Chile

Chile has the sixth largest economy in Latin America and one of the best structured in the South American continent.

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Argentina

Argentina has the third largest economy in Latin America, only behind Brazil and Mexico.

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Colombia

Colombia has the third largest economy in South America, only behind Brazil and Argentina.

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Peru

Peru has the sixth largest economy in South America and is considered an expanding nation.

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Mexico

Mexico has the fifteenth largest economy in the world and is considered an emerging power.

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WHY VIANEWS?

We are the best choice for communication and digital marketing in Latin America. With 35 years of expertise in communication, we deliver projects in the whole region for clients from the most diverse industries of B2B and B2C markets. We coordinate multi-country PR and digital marketing projects from our hub, in the city of São Paulo, in the LATAM geographies that matters the most for your brand. 
 
We are well aware of the challenges that organizations in the Latin American market have to face, because more than an agency, we are consultants. And therefore, ready to meet your demands.
We manage the communication of companies to reduce their image risks and to enhance their reputations. We support the entry, maintenance or increase of brand participations in the Latin American market.

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THE ACHIEVED AWARDS REFLECT OUR DATA-DRIVEN PERFORMANCE

Jatobá
Award 2021
ViaNews:
Agency of the Year [2021]
Lusophones of Creativity Award
Client: Zoom
Category: Public Relations Campaign Effectiveness
Lusophones of Creativity Award
Client: Zoom
Category: Crisis Management
Lusophones of Creativity Award
Client: Autopass
Category: Design Efficiency
Lusophones of Creativity Award
Cliente: TelComp
Category: Public Relations Campaign Effectiveness
The Sabre Awards Latin America
Client: McAfee
Category: Technology
The Sabre Awards Latin America
Client: Fortics
Category: Business-To-Business Marketing
The Sabre Awards Latin America
Client: Zoom
Category: Crisis/Issues Management
Prêmio Jatobá 2018
Client: FireEye
Category: PR Internacional
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GET IN TOUCH

E-mail: contato@vianews.com.br

Phone: (55 11) 3868-0188

Rua Turiassu, 446 10 andar, Perdizes
São Paulo SP CEP 05005-000

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