At the moment of expansion and bet in the Brazilian market with strategic repositioning, Hillstone Networks, network security solutions provider, chooses VIANEWS as its Public Relations agency. This achievement reinforces the agency’s expertise and highlights the program developed for companies from the cybersecurity segment.
The initial challenge is to present and establish the brand at a national level, targeting the Southeast and Midwest regions, where it seeks to expand the base of active customers, focusing on verticals such as financial, utilities, government and private organizations.
Among the main activities of the PR program, we highlight the distribution of news and pitches to the media, development of specialized technical content and communication consulting. Mariana Alves leads the account, supported by Paloma Sganzerla.