22
Jul

Banco ABC Brasil presents Innovation Lab

About a year after launching its digital platform for individual investment – ABC Personal –, Banco ABC Brasil reinforces its strategy of increasingly becoming able to face the challenges of the digital economy. On July the 4th, the bank presented the journalists with the ABC Innovation Lab, a space developed to promote innovation with a focus on intrapreneurship. VIANEWS, the

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19
Jul

PR agencies: the role of Public Relations in achieving business goals

You have set all plans, strategies and goals for your company: the commercial department works in conjunction with other areas and you have well-structured and efficient logistics. Nonetheless, it turns out that you’re still hearing about the need for branding, press relations, Google Ads, etc. Areas you may not understand very much, but which are associated with the universe of

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12
Jul

How to choose a content agency

Here in Brazil, a content agency operates in the most varied market segments, for most of the industry’s verticals. In addition, it integrates the branch that is resuming its growth. Responsible for producing information, this activity has a main participation in the communication strategy of companies, groups, institutions, among others. The tasks required to fulfill the service create a complex

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5
Jul

Protagonists of the year: women’s football ascends in the pitch

Football goes way beyond the game played itself in the pitch. It’s a spectacle that brings together a nation to cheer for their country. The World Cup has always proved a mix of sensations to the supporters. Vibrating every second, crying and even trying to help your country’s manager, even on the other side of the television. In Brazil, it’s

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23
Jun

VIANEWS develops communication plan for DATA2Go

DATA2Go, a specialist in market intelligence and BI, announces VIANEWS as its new communications agency. The VIANEWS team will develop a strategic marketing and communication plan based on the demands of the brand, which include redesigning the website and social media, as well as most relevant announcements for the media. Specialized in driving the digital transformation of B2B companies through Data

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