March 2019

29
Mar

Selling through corporate events: how to get into this marketing strategy

Do you know that corporate events as a marketing strategy may improve your relationship and brand positioning? Some of the great benefits of investing in these events are the recognition and the strengthening that they can create for your company facing the market, in order to increase sales and to help in the customer loyalty process, beyond, of course, to

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21
Mar

Two new businesses focused on strategic planning

The first quarter of 2019 (Q1 2019) remains very positive for VIANEWS, which has signed a contract with DP6, an intelligence and marketing performance consulting company, and with CIS Corporate, a specialist in the management of corporate indicators for the development of control panels and customized reports. DP6 has contracted VIANEWS to develop a strategic communication plan, with the definition

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21
Mar

VIANEWS restructures service portfolio and releases 2018 revenue growth

VIANEWS restructured its processes and added new services to the portfolio. Also performing activities on Digital Marketing, the agency closed last year with a 16% increase in revenue compared to 2017. Although it was a year of political and economic uncertainties, the performance was driven by the arrival of new clients, such as ARQIA, Dahua Technology, Netsafe Corp and SUSE, in

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13
Mar

B2B Digital Marketing: achieving results through content

 Business-to-business, or B2B, is a common term in business. Unlike the otherwise famous B2C – in which companies sell to the end consumer – B2B selling is a more complex, rational and time-consuming task. In this post, we’ll show you how B2B digital marketing has become a great ally in communication, business generation, and engagement. B2B model The main challenge

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