June 2018

18
Jun

We are Metrofit’s new PR agency!

Holding the best self storage infrastructure in Latin America, MetroFit is now part of VIANEWS Hotwire’s customer base in Brazil. Founded in 2012, the company is partnered with Metro Self Storage, one of the ten largest self storage companies in the United States, which has more than 110 operations in 12 states. The mission of MetroFit is to solve the

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18
Jun

Brand internationalization: VIANEWS Hotwire’s event presented the pathways for companies seeking for new markets

VIANEWS Hotwire hosted a special event in Sao Paulo, in early June, to help local companies seeking to expand their business to international markets, but have doubts on how to get started. Focused on the communication and marketing aspects involved in an international expansion, the event featured lectures by Mervyn Lowe, COO of Bradesco inovaBra Habitat – and entrepreneur who

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7
Jun

Brazil stopped and your media pitch fell down

The process of producing a news – whether in a print media, online, television or radio – involves several stages that precede its publication or exhibition. Most part of the articles we read, listen or watch in the press come from companies. Through their communication teams and PR agencies, they develop the kind of content called media pitch. And it’s through

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